Staff Product Manager, B2C SaaS & Growth

Deskripsi Pekerjaan

• Remote | Part-Time or Full-Time (20–40 Hours/Week)
• About the Role:
• We’re looking for an experienced, hands-on Staff Product Manager to drive product growth for a subscription-based SaaS business. This role is ideal for someone passionate about customer behavior, data-driven decision-making, and building products that improve activation, retention, and monetization.
• You’ll work directly with the founder/CEO and collaborate closely with Product, Engineering, and Infrastructure teams. You’ll have significant ownership of the product roadmap and the end-to-end user journey, with opportunities to expand into a broader leadership role based on your impact.
• Location & Work Arrangement:
• Work mode: 100% remote.
• Open locations: United States (Eastern Time Zone only), Europe, Indonesia, Russia, and other eligible countries, subject to location and time-zone compatibility.
• Engagement: Full-time (40 hours/week) or part-time (20 hours/week).
• Key Responsibilities:
• Own the product growth strategy and roadmap, connecting customer needs with business objectives.
• Develop and execute strategies to reduce voluntary and involuntary churn.
• Optimize onboarding and activation to help users experience product value faster.
• Reduce time-to-value by identifying and removing friction throughout the user journey.
• Improve first-week engagement through behavioral triggers, product education, lifecycle messaging, and feature adoption initiatives.
• Drive monetization and subscription revenue growth through continuous product optimization.
• Conduct regular customer interviews, churn interviews, cancellation surveys, and product discovery research.
• Analyze customer behavior, identify growth opportunities, and translate insights into actionable product initiatives.
• Design, run, and evaluate experiments to measure the impact of product changes.
• Define and monitor key metrics, including activation, retention, churn, conversion, customer lifetime value (LTV), average revenue per user (ARPU), and payback period.
• Work closely with Engineering and Infrastructure teams to prioritize, deliver, and measure product improvements.
• Establish a consistent product and engineering execution rhythm, ensuring decisions are driven by data and customer insights.
• Requirements
• 7–10+ years of product experience: Extensive experience across different product roles, preferably in Product-Led Growth (PLG) environments within subscription-based SaaS businesses.
• 7+ years of experience improving activation and reducing churn: Demonstrated experience using customer interviews and product experiments to improve activation and reduce churn. Candidates must provide specific examples supported by measurable results and numbers.
• B2C SaaS subscription experience: Strongly preferred. General B2C experience alone, without relevant SaaS subscription experience, is not sufficient. B2B SaaS experience is also acceptable when the product follows a genuine self-serve PLG model.
• Customer research and experimentation: Experience conducting customer interviews, identifying customer pain points, and running experiments to validate improvements and measure their impact.
• Subscription analytics: Strong understanding of subscription metrics, including retention cohorts, retention curves, churn segmentation, customer lifetime value (LTV), average revenue per user (ARPU), and payback period.
• Fluent English: Excellent written and verbal English communication skills are essential.
• Hands-on execution: Ability to own product strategy while remaining actively involved in product development, analytics, experimentation, and execution.
• Bonus Qualifications:
• Relevant industry experience: Experience in VPN, VPS, hosting, cloud storage, or consumer infrastructure SaaS.
• Product leadership experience: 2+ years in a management role, such as Product Lead, Head of Product, or Director of Product.
• Informal team leadership: Experience leading teams or driving cross-functional initiatives without holding an official management title.
• Marketing and acquisition exposure: Experience with marketing, customer acquisition, or growth initiatives.
• This Role May Not Be the Right Fit If You
• Have worked exclusively in marketing without direct product or growth ownership.
• Have no meaningful experience with product-led growth and self-serve products.
• Have worked only with sales-led products without relevant self-serve subscription SaaS experience.
• Prefer a purely strategic or managerial role without hands-on execution.
• What We Offer:
• 100% remote work with flexibility to work from different locations worldwide, subject to location and time-zone requirements.
• Flexible engagement options: 20 or 40 hours per week.
• Direct collaboration with the founder/CEO and significant ownership of product strategy and execution.
• The opportunity to shape the product roadmap and make a measurable impact on business growth.
• Potential to expand into a broader product leadership role based on performance and business needs.
• A collaborative, international team environment.
• Professional growth through exposure to multiple areas of the business.
• Mentorship and direct collaboration with the founder/CEO.
• How to Apply:
• If you have a strong background in product-led growth, subscription SaaS, and data-driven product optimization, we’d love to hear from you.
• Please apply with your CV and highlight your relevant experience, including measurable results in activation improvement, churn reduction, product analytics, and B2C user-journey optimization.